Pimm's No.1 Cup is a British gin-based fruit liqueur, synonymous with refreshing long drinks and summer. In 1823 the world of gin became more palatable. The intense bitterness was subdued by the introduction of fruit and spice qualities, and Pimm's was introduced as the perfect liqueur for a delectable and refreshing long drink. Created by James Pimm, Pimm's has become a typically English drink, the perfect digestif, and the drink of choice at Wimbledon and all summer long.
With a reddish tinge in colour, subtle spiciness and pleasantly citrus notes, the secret Pimm's recipe has influenced the creation of a range of Pimm's cocktails, perfectly embodying summer freshness. Try a classic Pimm's and lemonade, served with selection of fresh fruit slices; mix with champagne to create the 'Pimm's Royal Cup'; or experiment and create your own Pimm's recipes and cocktails.
Tasting Note: A perfectly brilliant colour of dark tea, with a reddish tinge. Fruit juice and spice qualities soften this gin-based creation, whilst a refreshing citrus element pleasantly prevails.